Astute Review, Author at Astute Review

The Hidden Costs of Neglecting Brand Governance: Why Your Company Needs a Dedicated Team

June 7, 2023
Posted by Astute Review

Introduction: In today's competitive business landscape, maintaining a strong and consistent brand identity is crucial for long-term success and outperforming your competition. In fact, companies that display a consistent brand identity in the market sell 20%...

Branding, News, Productivity

Streamline Your Brand Compliance Efforts – Must Have Processes For Lean Marketing Teams

June 7, 2023
Posted by Astute Review

While having a dedicated brand governance team can provide numerous benefits, not all companies have the resources or capacity to establish one. They are expensive, are and not as prevalent as you think. A...

Uncategorized

Maintaining Brand Governance and Compliance: Strategies for Companies Without a Dedicated Team

June 7, 2023
Posted by Astute Review

While having a dedicated brand governance team can provide numerous benefits, not all companies have the resources or capacity to establish one. They are expensive, are and not as prevalent as you think than...

Owning Your Brand in a Digital World

June 6, 2023
Posted by Astute Review

Owning Your Brand in a Digital World https://www.youtube.com/watch?v=PtuctzKqYe0 Summary: In this interview, David Toth from Winding River Consulting speaks with James Hirchak, president and co-founder of Astute Review. Astute Review provides brand compliance and productivity tools...

Branding

Convince Your Boss to Take Action: The Ultimate Guide to Starting a Brand Audit Process

June 6, 2023
Posted by Astute Review

In the ever-changing landscape of business, staying competitive and relevant is crucial. Companies need to continually assess and evaluate their branding efforts to ensure that they are effectively reaching their target audience and conveying...

Branding

Practical Brand Consistency Tips for Lean Marketing Teams

June 5, 2023
Posted by Astute Review

Marketing teams work incredibly hard to create a strong brand, digital assets, templates and brand guidelines, to not only maintain a consistent image in the market and...

Branding, Inconsistent Brand

Brand Inconsistency – A Growth Killer

June 5, 2023
Posted by Astute Review

How top-tier marketers achieve brand perfection Brand consistency is incredibly important. Imagine going to a soda machine to get a Pepsi but when you go to push the...

Branding, Productivity

Brand Misuse – How to turn a problem into a revenue growth opportunity

June 6, 2023
Posted by Astute Review

Brand identity is an integral part of any business. Customers, clients, your audience, and any prospective leads rely on branding and consistency to establish trust and form a compatible relationship

Branding, Productivity

Want to outperform your competitors by ~40%? Save your team time

June 6, 2023
Posted by Astute Review

Enhanced Productivity 101: Automation, Delegation, and Time Management You’ve probably heard that time is money. However, have you ever considered that saving your employees time might make you more...

Microsoft Tips, Productivity

Your Corporate Intranet is Hurting Your Brand

June 6, 2023
Posted by Astute Review

Recently we've had 3 large international companies show us how they manage templates and other digital assets. We were amazed. All 3 were having their employees find files through their intranet. The process was painstaking, it...

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