Effective brand compliance is a cornerstone of maintaining a strong, cohesive brand identity. However, it's not a task that should be shouldered solely by the marketing department. In fact, fostering collaboration with colleagues outside...

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In today's fast-paced digital landscape, effective brand asset management is crucial for businesses aiming to maintain a strong brand identity and deliver consistent messaging across various channels. One powerful tool that has gained significant...

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Introduction:  In today's competitive business landscape, maintaining a strong and consistent brand identity is crucial for long-term success and outperforming your competition.  In fact, companies that display a consistent brand identity in the market sell 20%...

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 In the ever-changing landscape of business, staying competitive and relevant is crucial. Companies need to continually assess and evaluate their branding efforts to ensure that they are effectively reaching their target audience and conveying...

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https://soundcloud.com/jhirchak/project-brand-audit-blog?si=3d5c4d0236a74177bc3c4bbf288a91e2&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing A brand audit is a valuable tool for companies looking to improve their branding efforts and stay competitive in the marketplace. However, many companies may not fully understand the costs associated...

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Marketing teams work incredibly hard to create a strong brand, digital assets, templates and brand guidelines, to not only maintain a consistent image in the market and...

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