We scanned the files of a 6,500-person global consulting firm eight months after their rebrand.
67% had branding issues. Wrong fonts. Old logos. Off-brand colors. Outdated templates still circulating across client deliverables.
This was before Copilot...
While having a dedicated brand governance team can provide numerous benefits, not all companies have the resources or capacity to establish one. They are expensive, are and not as prevalent as you think than...
Owning Your Brand in a Digital World
https://www.youtube.com/watch?v=PtuctzKqYe0
Summary: In this interview, David Toth from Winding River Consulting speaks with James Hirchak, president and co-founder of Astute Review. Astute Review provides brand compliance and productivity tools...